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    BIA Blog — goals

    How to Raise an Olympian

    We talk a lot about daring to dream and goal setting and all that great stuff around here. I, for one, am always encouraging everyone I meet to keep improving, keep raising their game and keep aspiring towards their goals in sport and life. Awesome. But one of the major elements of the quest to be your best, and one that that doesn’t get as much focus or enough attention, are the people that will help you turn your dreams into reality. I like to call these people the Dream-Makers, and they come in the form of parents, coaches, spouses, teammates, governing bodies, and sponsors. However, you don’t need every single one of the aforementioned on your side -- even one dream-maker can make all the difference in your quest to reach your best. MORE

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    Free, Fast, Fun

    Finally a Race Tank !

    According to our recent survey, almost 60% of our customers are looking for sports clothing from Believe I Am....Viola.....Ask and you shall recieve :) Let me present to you, your personal record-breaker super power tank top!. The Free, Fast, Fun mantra has been known to help this runner break records and personal bests left and right.

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    Ro Takes the Helm at Believe I Am

     I wanted to update all you awesome people on the latest news. My "official" role with Believe I Am has come to an end, and my partner in crime, Ro, is taking over the whole shebang. I am graduating to the position of #1 fan and eternal #sisterinsport, which will make a lot of sense when you read the details.

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    Why a girl should run for her life

    After 20 years of participation in the sport of running, I achieved my dream of competing in the Olympic Games. I can still remember where it all began, as a young girl growing up in Ireland and how much I loved to run. I wasn’t always the fastest in my class, but I was usually near the front of the pack. My talent for running didn’t come in the form of some supernatural ability, it came from my passion-driven commitment, dedication, and my openness to learning and self-improvement. Sport has given me so much more than an Olympic experience. read more


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